• +61 2 9492 1000
  • launch@launchgroup.com.au

August 2012

launchgroup.com.au > Blog > 2012 > August
31 Aug

New partnership to strengthen relations between the ACS and universities

by launch-admin Aug 31, 2012 0 Uncategorized

31 August 2012: The Australian Computer Society (ACS) today announced a joint commitment with the Australian Council of Deans of Information and Communications Technology (ACDICT), a peak academic body for ICT higher education, to encourage engagement between ICT professionals, industry leaders and educators towards shaping more engaging ICT education opportunities and programs for a next generation of ICT leaders.

The ACS, the nation’s peak body for ICT professionals, has long been focused on making ICT skills and education a national priority. The Memorandum of Understanding (MoU) with ACDICT sets forth terms for an ongoing cooperative and collaborative partnership based on a joint interest to identify Australia’s workforce development needs and to deliver benefits to ICT higher education.

ACS CEO Alan Patterson is passionate about investing in ICT tertiary education to overcome a recent decline in ICT university enrolments and a parallel downturn in young people pursuing an ICT career.

“Student engagement in education is critical to attract young people to the industry. We have a responsibility to ensure Australia has the skills that are in shortage yet critical to underpin the future prosperity of our nation,” said Mr Patterson.

ACDICT President Professor Leon Sterling said, “We need to urgently address knowledge and skills deficits in information and communication technology. There are more jobs in ICT that are important for innovation than there are skilled professionals to fill them. What we have seen, over decades, has been a gradual deterioration in the attention that our education system pays to ICT skills”.

“Computing concepts and ICT subjects deserve serious attention, along with mathematics and science. Getting the national curriculum right is a vital first step towards securing the Australia’s future economic prosperity.”

ACDICT will now have input into reviews and updates made to the ACS ICT Core Body of Knowledge which outlines knowledge requirements for all ICT Professionals. In turn, this collaboration will ensure that valuable input from professionals and industry partners can inform curriculum development in Australia’s tertiary institutions.

ACS President Nick Tate said, “Engaging curriculums can help inspire students, changing the negative community perceptions that exist around ICT. Today’s students are aware of the ubiquity of technology and how it affects their lives, but less able to view ICT as a rewarding profession and a channel for creativity. We believe that much more can be done to develop the relationships between educators and industry to reinvigorate student interest in ICT higher education.”

Media Enquiries
Ashford Pritchard at Launch Group e: ashford@launchgroup.com.au
P: 02 9492 1000 | M: 0411 020 680

About the ACS
The Australian Computer Society (ACS) is the professional association for Australia’s Information and Communication Technology (ICT) sector. Over 20,000 ACS members work in business, education, government and the community. The Society exists to create the environment and provide the opportunities for members and partners to succeed. The ACS strives for ICT to be recognised as a driver of innovation in our society, relevant across all sectors, and to promote the formulation of effective policies on ICT and related matters

About ACDICT
The Australian Council of Deans of ICT represents all Australian universities involved in all the ICT Professions. ACDICT’s mission is to promote and advance ICT education, research and scholarship on behalf of Australian universities and thereby provide the skilled ICT workers needed by Australian industry. www.acdict.edu.au

Contact: Professor Leon Sterling, lsterling@swin.edu.au

27 Aug

Holden partners with CMC as first broadcast sponsor of Gympie Music Muster

by launch-admin Aug 27, 2012 0 Uncategorized

MEDIA RELEASE

 

Holden in regional push to promote its all-new Colorado

 

27 August, 2012: Multi Channel Network (MCN) have announced Holden as the first sponsor of Country Music Channel’s (CMC) broadcast of the Gympie Music Muster – a leading country music festival held at Queensland’s Amamoor Creek State Forest Park (August 23 – 26).

The campaign included TVCs, on-ground signage and a branded vehicle at the festival, as well as on-air and online content sponsorship pre and post the festival.

 

During the four-day event, Holden promoted its new Colorado line to regional consumers.

 

MCN’s Aaron Pearce – Strategic Integration Manager Music said: “Holden’s partnership with this year’s Gympie Music Muster marks a partnership with one of CMC’s biggest activations of the year. The unique Australian event reaches the country music loving audience on-ground, on-air, online and via social media. Holden’s focus on reaching a regional audience of 25-54 year olds fits perfectly with CMC’s audience skew of 25-54 year olds who love their country music.”

 

Pearce continued: “The Gympie Music Muster is regarded as one of the best country festivals in the world and it’s also one of Australia’s largest outdoor music festivals. CMC will be filming ‘Rollin’ With’ over the four days, featuring interviews with country stars including the legendary Kenny Rogers, Aussie festival favourites McAlister Kemp, and up and coming star Chelsea Basham.”

 

Holden Colorado’s Marketing Manager Kristian Aquilina said: “The partnership that Holden Colorado has made through MCN on the Country Music Channel for the Gympie Muster is really exciting and means we can really engage with this passionate country music audience both on ground, on-air and online.”

 

CMC is Australia’s only television channel dedicated to country music, featuring the biggest country stars from Australia and around the world. Rollin’ With… The Gympie Muster 2012, will first air on CMC on Thursday 4 October at 8.30pm.

 

–       ends –

Further information: Sarah Tsiros, Launch Group sarah@launchgroup.com.au (02) 9492 1034 / 0466 805 364

 

About Multi Channel Network (MCN) www.MCN.com.au

Established in 1997, MCN is a joint venture between Foxtel and FOX SPORTS. MCN is responsible for the advertising interests of over 50 national STV channel and website entertainment brands, plus exclusive Interactive TV activations. MCN delivers optimum campaign results for clients by combining high value audiences with an unmatched choice of premium content. MCN specialises in creative solutions which bring life to ideas and deliver clients a better advertising experience. For more information: www.MCN.com.au

21 Aug

Media Release: New enterprise class data centre opens in North Sydney

by launch-admin Aug 21, 2012 0 Uncategorized

                 

 

Media Release

New enterprise class data centre opens in North Sydney

Innovative firm iseek Communications expands footprint to NSW in response to market demand.

Sydney, 21 August 2012 – iseek Communications today announced the official opening of a state-of-the-art data centre at Gore Hill Business Park in North Sydney. The enterprise class Tier III facility meets the very latest technical requirements of government and corporate clients, and has been opened in response to growing demand for high quality data centre space in Australia. The Brisbane-headquartered company’s first data centre in New South Wales is housed in a $100 million development.

iseek Gore Hill Business Park is located just 5 km from the heart of Sydney Central Business District, making it one of the most conveniently located data centres in Sydney. It is a large-scale facility that will provide a robust data centre environment for customers that want anywhere from a single rack footprint to many hundreds of racks. iseek’s Gore Hill Business Park data centre has been designed and built  to a Tier III standard meeting the highest levels of security, power efficiency, connectivity and resiliency.

iseek Managing Director, Jason Gomersall comments: “iseek Gore Hill Business Park will help meet the growing need for state-of-the-art data centre facilities in Australia. A recent Gartner report suggests that global spending on enterprise cloud will grow from US$95 billion in 2011 to US$205 billion by 2016, and that overall IT spend will increase by 4.4 per cent in 2013. This market growth is helping drive demand for cutting edge data centre facilities that can meet the need of companies for Australian IT infrastructure.”

The iseek Gore Hill Business Park data centre has been designed to the highest international standards, based on the firm’s expertise in developing the most environmentally sound and secure data centres in Australia:

  • iSeek Brisbane Export Park facility: won the WSP Award for Best Sustainable Development – New Buildings, at the Property Council of Australia / Rider Levett Bucknall Innovations and Excellence Awards in 2012.

 

  • iSeek Eagle Farm facility: the first data centre in Queensland to attain ISO 27001 certification encompassing its Colocation and Managed Storage products.

Besides traditional data centre and colocation services, iseek Gore Hill Business Park also offers private network solutions that provide seamless, reliable, high performance services. In addition, the facility will offer a range of complementary services to clients including 24/7 access, boardrooms and staging rooms.

 

Gomersall comments: “It is fitting that we announce the opening of iseek Gore Hill Business Park two years after opening our award-winning iseek Brisbane Export Park facility. After 14 years of successfully developing our business in Queensland we are now ready to expand our national network. This is a milestone for the company, and the significant investment involved reflects our confidence in the future of the Australian ICT market.”

 

– Ends –

 

Media Enquiries

Ashford Pritchard at Launch Group, e: ashford@launchgroup.com.au

t: 02 9492 1000 / m: 0411 020 680

About iseek Communications

Originally founded in 1998, iseek Communications is an Australian owned data communications services provider. Headquartered in Brisbane and with enterprise class facilities in Queensland and New South Wales, iseek specialises in resilient data networks, mission-critical Internet services and managed colocation facilities. iseek’s network extends throughout Australia with a point of presence in every major capital city. For more information, go to www.iseek.com.au.

 

16 Aug

Aurora launches new shows to raise awareness of cancer research & people living with a disability

by launch-admin Aug 16, 2012 1 Uncategorized

MEDIA RELEASE

 No Limits and Dance Cancer Initiative to premier in August

 

16th August, 2012: Aurora, Australia’s leading not-for-profit subscription community TV channel, today announced the launch of two new programs. No Limits, a magazine-style show produced and presented by people with disabilities will screen Thursday nights; while Dance Cancer Initiativewill showcase emerging Australian talentto raise funds for the Cancer Council Victoria.

 

CEO of Aurora, Phyllisse Stanton, says: “Coinciding with the Paralympics later this month, No Limits aims to highlight the rich and multifaceted lives of people with disabilities. It’s truly an iconic community show is which Aurora is enormously proud to screen. “

No Limits will premiere on Aurora on Thursday 16th August at 6pm. It aims to challenge the stereotypes of disabled people and reveal the difficult and controversial issues they face.

 

Dance Cancer Initiative (DCI) has its Australian premiere from Friday 24th of August at 7.30pm on Aurora, giving DCI the opportunity to expose local talent in front of a national audience.

 

All money raised from the broadcast will be donated to the Cancer Council Victoria for research, counselling and well-being programs.

 

Stanton says: “With so many people in Australia being affected in some way by cancer, Aurora is proud to be able give back to the community and be a part of this program.

 

“Aurora continues to champion locally produced content, with Dance Cancer Initiative and No Limits being Australian made shows about real people that aim to generate awareness for both topical issues,” says Stanton.

 

The DCI show, hosted by Penny Palman (show producer and event organiser), is entering its fourth year on the channel and includes a variation of classical, contemporary and street dancing.

 

For more information on both of these new programs, check out the websites: No Limits at http://www.nolimits.org.au/ and DCI at http://www.dancecancerinitiative.com.au/

 

-Ends-

 

About Aurora: Aurora is committed to screening interesting, diverse and innovative content to encourage awareness and understanding of community issues and interests. All Australians have the unique opportunity to have their work broadcast on a national platform. Aurora Community Channel is a partner of Australian Made and is proudly supported by FOXTEL.

 

Follow Aurora on Twitter! http://www.twitter.com/AuroraTV

Facebook http://www.facebook.com/AuroraTV

YouTube http://www.youtube.com/user/auroracommunity183

 

Media Information: Laura Douglas at Launch Group: 02 9492 1000 / 0452 505 859

laura@launchgroup.com.au

[button size=”small” color=”red” link=” link=”http://launchgroup.com.au/wp/wp-content/uploads/2012/09/FINAL-MR-Aurora-August.pdf” window=”yes”]PDF[/button]

[button size=”small” color=”red” link=” link=”http://launchgroup.com.au/wp/wp-content/uploads/2012/09/FINAL-MR-Aurora-August1.docx” window=”yes”].DOC[/button]

7 Aug

MARS needs ICT Professionals

by launch-admin Aug 7, 2012 1 Uncategorized

Australian Computer Society board member contributes vital technology to NASA Rovers.

Mars and Sydney, 7th August 2012: The successful landing of the Mars Curiosity Rover has been heralded as a critical step in one of the most ambitious planetary missions in history. Its two-year journey of discovery on the surface of the red planet is only made possible thanks to cutting edge technology developed by ICT professionals. Contributing to the success of previous robotics missions to Mars is ACS Tasmania Branch Executive Committee board member Professor Paulo de Souza.

Professor de Souza from University of Tasmania has been a Collaborating Scientist for the Mars Exploration Rover Program since 2002. He was member of a team responsible for reducing the size of Mossbauer spectrometer to fit on a planetary rover. The technology is used to analyse minerals in rocks, and was first used on the Spirit rover that landed on Mars in January 2004. The Mossbauer instruments developed by Professor de Souza detected the minerals jarosite and heamatite, the first findings from the surface to indicate that water had once existed on Mars.

Professor de Souza said “It is my hope that the Curiosity mission will inspire the next generation of ICT innovators here in Australia. While the projects success or failure will be measured by hard operational facts and figures, for me the scientific goal of Curiosity is to establish how long conditions that could support life were present on Mars. It is only through the achievements of ICT professionals that we can find conclusive evidence to answer a question that has preoccupied mankind since we first looked up at the sky. The lesson here for young people is that a career in ICT can literally take your work to the stars.”

Alan Patterson, ACS Chief Executive said: “ICT professionals are not just responsible for making our daily lives possible by creating and managing the technology that makes the world go round. They also help to expand our knowledge of the universe with incredible technological feats, to explore new planets and seek new definitions of life.

“Just as the outpouring of joy was captured at NASA following the successful landing of the Curiosity rover, the ICT profession should do more to acknowledge and celebrate our accomplishments. The ACS is very proud of Professor de Souza’s decade of continued support to the robotic exploration of Mars and we are excited to showcase more Australian-based achievement at the upcoming iAwards on Thursday 9th August 2012, and share more success stories at ACS YITCon 2012 in October.”

ACS YITCon (the Young ICT Professionals Conference) is one of the world’s largest events focusing on young ICT professionals and students. Taking place in Sydney on October 8th and 9th YITCon features prominent speakers from industry, government and academia. This year the conference theme is ‘be inspired’.

For more information on YITCon visit the website.

About the Australian Computer Society

The Australian Computer Society (ACS) is the professional association for Australia’s information and communications technology (ICT) sector representing over 22,000 members. Core services to members include professional recognition and development, education, networking, information services and advocacy. As the guardian of ICT professional ethics and standards in Australia, the ACS aims to create the environment and provide the opportunities for
its members and partners to be recognised and succeed.

Visit www.acs.org.au for more information.